Tag Archives: analytics

Using player analytics for game design

Our new game/research project, Taxi Dash, was quietly released on the Nook and Amazon Appstore in early May.  Over the first two weeks, we released one update, mainly to add a new feature and some bug fixes.  As we were preparing the second update, we thought it would be useful to take a look at the game’s performance, and the player behavior, to see if we could make any improvements that would increase user retention.

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